September 1, 2020 - Pivot Strategies
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As we help our children navigate their way back to a new way of learning at school, business owners are "re-imagining" business strategies - updating business plans, communicating safety to customers, ensuring employee safety, and using technology to minimize human contact.
The challenges of 2020 have forced change. Business models are shifting daily and bringing innovation. As this article from the World Economic Forum discusses, we are learning how adaptable and innovative we can and must be. Internet presence, contactless payment, sanitation measures, and constant updating of customer lists are a must as businesses create virtual points of contact and special events to stay in touch. The challenge is to provide the product, services, and experiences your customers want.
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Knowing how you differ from your competitors helps you build a competitive edge and market your business strengths. How to obtain the data and what to do with it? This article from Inc. can help get you started.
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Don’t miss out on the upcoming WBDC 2020 Midwest Conference, Virtual Edition: Pivoting for Progress, which will be livestreamed right to your home office on September 17th!
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The US Chamber of Commerce has consistently provided resources and timely information to small businesses to help businesses survive in this new and evolving world. On Wednesday, September 9, at 1 pm, the Chamber will present — Blueprint: Rebuilding Your Brand, an interactive discussion focused on helping businesses strike the right tone with an evolving customer base. RSVP here.
The Blueprint series have covered topics such as operating a socially distant business, re-engaging customers, planning, through uncertainty, and growing an inclusive team. Recordings are available online.
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If you missed it, a recording of this August 11, 2020 BEST session by Lynn Ventimiglia-Lobit of diamonddog Strategic Marketing Serviceson First Impressions: Website Strategies to Drive Leads and Sales is on the Village YouTube Page. Our next session will be in November. For more information, contact Kathy Sjodin at 630-823-5778 or ksjodin@hpil.org
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The National Association of Restaurant has consistently provided reliable guidance during the pandemic. Their webinar series is available online. In case you missed the 30 Actionable Restaurant Marketing Ideas webinar: VIEW the webinar recording DOWNLOAD the webinar slide presentation Be sure to visit the Illinois Restaurant Association for reopening resources. And to show committment to safety, take the pledge! "The Illinois Restaurant Promise" pledges to ensure everyone's safety as restaurants reopen. Posters are available in English and Spanish. Check out the IRA Resource Base. Find the reopening services and supplies you need.
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The in-person Hispanic Heritage dinner will be held from 6 – 8 pm on September 17th at One Taco Dos Tequilas in Bartlett and limited to 50 attendees. A "members-only virtual meeting" will be held on October 22, 2020. The next Cafecito will be October 1st.
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Hormel Foods has honored ProAmpac with its 2020 Spirit of Excellence Award which recognizes the consistent level of service, quality and commitment to improvement within five ProAmpac facilities.
“This is the sixth consecutive year ProAmpac has been the recipient of Hormel Foods’ Spirit of Excellence Award,” said Rita Cox, president, ProAmpac Flexibles Division. “Receiving this award time and again from such a prestigious brand is a welcomed acknowledgement of our efforts to bring ProAmpac’s core values to life in the everyday support of our customers,” added Cox.
For more information: - HormelFoods.com / ProAmpac.com.
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Country Style Donuts hires two new employees and projects 23% growth
Satisfy your sweet tooth with fresh baked, hand-cut donuts, or enjoy ice cream, milk shakes, and breakfast sandwiches at Country Style Donuts in Hanover Park! Manan Joshi, the company’s founder, with the help of coach Sybil Ege and the Next Level Northwest (NLNW) Business Accelerator Program, has grown in 2020.
When the COVID-19 pandemic resulted in shelter-in-place requirements that limited how Country Style Donuts could operate, the company was able to leverage strategies they had developed during their NLNW engagement to stay engaged with the community and to expand.
Download Case Study (PDF) For more information on whether you qualify for the NLNW program, contact Village of Hanover Park Community and Economic Development Director Shubhra Govind.
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Saturday, September 12th 8:30am – 11:30am 5540 Arlington Dr E, Hanover Park, IL 60133
DuPage Habitat for Humanity and Hanover Park’s Cultural Inclusion and Diversity Committee are partnering to continue MLK’s legacy of volunteerism by making an impact in the Greenbrook Tanglewood neighborhood. Ages 14 and older are welcome! This is an outdoor socially distanced activity. Masks are required. The event starts at 8:30 am with health prescreening, and runs until 11:30 with community engagement activities, painting, debris removal, and more! Register to volunteer by contacting Mica Stokes at mstokes@gohabitat.org or 630-510-3737 ext. 309.
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 Cut & Dry - Open for Business!
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The Village of Hanover Park has expanded Outdoor seating options to include areas such as parking lots. A building permit and review of your proposed site is required. More information is here.
Over 60 businesses are using the free "We're Open" signs, A-Frame Signs which the Village offered to small independent businesses that were impacted by the pandemic shut-down. An application is found online.
The Village Small Business Assistance Program includes small marketing grants to assist small businesses who need help creating an on-line presence with a basic website and social media tools. More information is online.
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Village Hall is now open Monday, Tuesday, Thursday, Friday from 8:00 a.m.– 4:30 pm and closed on Wednesdays. - All visitors MUST wear a face covering over their mouth and nose to enter Village Facilities.
- Only one visitor at a time will be allowed at a Village counter.
- All visitors MUST practice social distancing by maintaining at least 6’ of physical separation from others. Children under the age of 18 can accompany a visitor
Stay in touch with the latest Hanover Park Village Service Updates & Information regarding the COVID-19 outbreak: Visit www.hpil.org/HPCOVID19
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Beginning Aug. 31, the DuPage County Community Based drive-through Testing Site (CBTS) will be open Monday through Friday from 7 a.m. to noon, or until 600 tests are completed each day. The COVID-19 test is free, and no appointment, doctor referral, or insurance is needed. For more information on COVID-19 testing in DuPage County, visit www.dupagehealth.org/covid19testing. To learn more, visit the DuPage County COVID-19 Dashboard: www.dupagehealth.org/covid19data.
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Each bar and restaurant customer is to wear a mask whenever interacting with staff. This means wearing a mask while ordering, receiving table service, and when picking up food for carry-out.
We are currently in Phase 4 of the State recovery plan which breaks the State into 11 regions. The State monitors indicators which potentially signify a resurgence in the spread of the virus. Hanover Park falls into 2 regions - the Cook County portion of our Village is in Region 10 and the DuPage County portion is in Region 8
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Questions? Please Contact the Community & Economic Development DepartmentSHUBHRA GOVIND, AICPDirector of Community and Economic Development 630-823-5781 ELLEN WEBERVillage Planner 630-823-5779
If you would like your business news included in a Business Matters newsletter, please contact Village Planner Ellen Weber at (630) 823-5779, or eweber@hpil.org
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