- Home
- Government
- Departments
- Community & Economic Development
- Economic Development
- Business Resources
- Business Support & Growth Videos
Business Support & Growth Videos
The following is a collection of videos providing practical guidance and expert insights to help businesses grow, strengthen their marketing, and enhance their online presence. You will also find presentations from industry leaders and partner agencies covering topics such as funding opportunities, workforce development, property assessments, and energy efficiency programs.
- 10 Social Media Best Practices - Explore a variety of social media tools that can help you implement an effective social strategy to stand out from competitors and succeed across all platforms. Video Slides
- Avoid Mistakes Most Business Owners Make - Learn how marketers win against small businesses and why you should build a brand, not just a business. Video Slides
- Business Plan: Your Roadmap to Success - Learn how to create a business plan to grow and market your business, and apply for business grants and loans. Video Slides
- Establish your Personal Brand to Benefit your Business (Establezca su Marca Personal en Benefcio de su Negocio) - A presentation delivered entirely in Spanish by Miguel Paloma, CEO & Founder of 4thRight Marketing. Explore a variety of tools and business strategies designed to support your business and strengthen your personal brand. (Video is in Spanish; slides are in English.) Video Slides
- First Impressions Matter: Website Strategies to Drive Leads & Sales - Learn about a variety of strategies to enhance your website and make it a platform that not only attracts and educates customers, but convinces them to do business with you. Video Slides
- Get Your Business Online - Learn how to create a business profile on Google to connect with customers, attract new ones, and stand out in Google Search and Maps results. Video Slides
- Maximize your One-Person (or Small) Marketing Team - A discussion led by presenter, Matt Roberts, the Vice President of Marketing and Sales for Speak Creative. Roberts is known for his expertise in relationship-building and assisting organizations across the nation to reach their digital goals. Video Slides
- Reach Customers Online with Google - Learn how to make your business stand out with Google and online tools. Explore various topics, such as how to appear in Google searches, how you can use Google Adds as a marketing strategy, and how to use Google Trends to identify popular search items. Video Slides
- Small Business Forums - feature panels on topics such as growth, funding, marketing, networking, and more. Explore presentations from industry experts and successful business owners to learn more about strategies to help your business succeed. Videos
- ComEd: Solar Power & Energy Efficiency Programs - ComEd and their energy partners share about how solar energy and other energy efficiency services and programs can benefit Hanover Park employers and owners of multi-family housing complexes. Video
- Cook County Assessor's Office: Property Assessment Process - Hanover Park welcomes Fritz Kaegi, the Cook County Assessor, to discuss the property assessment process. Video
- DuPage County: WorkNet DuPage - A discussion on available workforce development services and funding opportunities through WorkNet DuPage, a federally funded, locally driven career center for job seekers and employers. Video